To start with, in 1NA Agencia Digital, we want to share with you some statistics that will help you understand the importance of vertical content within your marketing strategy.
- Two experimental studies showed that mobile device users process vertical video ads more fluidly than horizontal video ads.
- The 2021 launch of vertical content on YouTube enabled the platform to achieve growth of 15 billion daily users on average.
- Vertical videos on TikTok have a 25% higher complete viewing rate.